Friday, June 22, 2012

Margarita Chips, Lay's Brand in Colombia

Frito-Lay (owned by PepsiCo) has many labels around the world. Their label in Colombia is Margarita and at the time I was in Colombia, they were having a flavor contest for consumers to vote try these limited edition chips and choose which one will become a new Margarita flavor.

Hamburguesa flavored actually tasted like a hamburger. When I crunched on two or three chips at one time, I got distinct flavors of a grilled patty, pickles and tomatoes, maybe even mustard. I'm always amazed at chips that are able to accomplish that feat. I enjoyed these.

Pollo (Chicken) flavored chips unfortunately tasted and smelled like a Vienna sausage. There was no sense of chicken in there at all. That bag was never completely consumed, although I kept trying a chip here and there for a little while, just in case the chips needed to breath. This flavor was not apart of the flavor contest. It was already a regular flavor in Margarita's repertoire. Ugh.

Costillitas flavored chips were basically barbeque flavored. In fact, Ruffles was circulating Smokehouse Style BBQ flavored chips in limited quantities around Los Angeles. The Costillitas and the Smokehouse Style were virtually identical in flavor. The difference was one was a smooth Lay's style and the other was the crinkled Ruffle's style. They were good, but not distinct enough to warrant searching out Costillitas over any other BBQ flavored chip.

Onduladas con Sabor Tomate flavored chips tasted like potato chips with ketchup. It was a very simple flavor despite the length of their title. I did enjoy them.

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